As every month, Thomas from Artisan Referenceur and I give a little update on the ranking of French hotel chains using Twitter.
This is the September list where Accor and Relais & Chateaux are clearly leading the pack with more than 4,000 followers for Accor.
Relais & Chateaux is the chain who is the most active in terms of tweets sent to their followers. They are twice as active as Accor.
Click on the picture to have a better resolution of the findings.
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Posted by: Sanjana Puri | Tuesday, November 22, 2011 at 08:09 AM
very nice info, thank you.
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Posted by: Kei Kokkax | Sunday, November 13, 2011 at 11:03 AM
Thank you for this information. So how do you convert followers into customers. I have 500 followers on my site but converting them into users is a different factor. I update them with news feeds , offers etc but from this I find very few conversion, leading me to beleive that social media sites like this require a lot more tweeking before they benefit businesses. I also have used Facebook advertising and had zero return on my investment compared to Google Adwords.
I feel sometimes that people sign up to your Twitter feeds etc with good intention maybe but alas I would not spend too much time on this form of marketing, it is very hit and miss from my experience.
Any suggestions on how Twitter could improve this avenue would be welcome.
Posted by: Mallorcablogger | Friday, November 11, 2011 at 09:43 AM
Check out our Facebook Page, http://www.facebook.com/InternetHotels
Posted by: Internethotels | Monday, October 24, 2011 at 09:57 PM
That's a huge lead for those hotels, what do you think they're doing that make them so successful? We're up to about 620 after only a few months now. If anybody is interested in following us about #cloud #technology news make sure you do so on Twitter or at http://hotelogix.com.
Posted by: Hotelogix | Friday, October 21, 2011 at 12:44 AM
Until the development of hotel software for reservation, the reservation executives had to keep manual logs of their visitors. The process was time consuming and all irritating at both ends.
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Posted by: Gideon Stanley | Wednesday, September 28, 2011 at 10:41 PM
nice and great information
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Posted by: Mark Waugh | Tuesday, September 27, 2011 at 02:07 PM