« Twitter and UK Hotel Chains - July 2011 | Main | Premier Inn follows Accor's footsteps by adding TripAdvisor reviews on their website »

Tuesday, July 12, 2011


Feed You can follow this conversation by subscribing to the comment feed for this post.

I understand what are you trying to implement. I am glad you have expressed your own idea and view point about this topic. :)

It is a nice option to purchase stuff on social networking sites but i think that it is secure or not.

I like the ideas, creative yet pragmatic. Generally speaking, Facebook credits and virtual goods/currency are relevant tools to incentivize guests to talk about your hotel or your company.

Question though: should tweets and referral be considered as "sponsored conversation" and disclaimed as such? I would say so.

Is there a business model there: virtual rewards for fair, non anonymous and certified hotel reviews? Who are the players in that field?

Thank you for interesting post. I think Facebook credits have really great potential. Only question for me is money. It is easy to buy and reward, but how to measure better this investment in terms of feedback.

Eugene Mischenuk

The comments to this entry are closed.


Subscribe to Hotel Blogs by email !

  • Enter your email address:

Great Books


  • Please note that the author's opinions published on this site are of his alone and do not necessarily reflect those of Guillaume's current employer. This site is neither sanctioned nor endorsed by Guillaume's current employer and is a personal effort and initiative by Guillaume Thevenot. All care but no responsibility is taken for errors and ommissions. All material on this site may be reproduced with permission of the author - Guillaume Thevenot and appropriate acknowledgement.


  • web tracker

  • Creative Commons

Blog powered by Typepad
Member since 01/2006