Philip Wolf from PhocusWright is now moderating a session with 2 entrepreneurs Greg Brockway from TripIt and Butch Langlois from PlanetEye.
TripIt was founded october 2006 with 18 employees today launched live in late 2007. Sabre is on the board of TripIt.
Planet Eye was founded in 2007 with 13 employees with a strategic technology partnership with Microsoft.
Philip asks what is the big problem in travel for the consumer.
==> TripIt solves the issue of bringing your travel itinerary in one place (in the same way that Kayak.com tries to aggregate all travel content providers on place)
TripIt was self-founded with reado to market product but the next milestone is how to make money and how to be profitable.
Once you get founded by VC, you run a marathon to make it worked. Don't outsource your critical product development, engineering.
Measurement success is on number of users using TripIt or PlanetEye.
PlanetEye licences their product with partners.
Success of a start up company is to keep focus on the value proposition the business is supposed to address.








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