Interested to improve your RevPar?

According to recent studies conducted at different hotel consultancy companies like TRI or PKF or Ernst & Young, the future is not really bright in terms of occupancy in most European cities and more importantly in RevPar (Revenue Per Available Room). London could even see a drop of a two digits % in the next 12 months according to TRI.

RevParGuru owned and created by Jean Francois Mourier and Bruno Perez is a Sales & Revenue management company that sells optimizing tools for hoteliers to improve their occupancy and RevPar (Revenue per Available Room). Probably not the first (and not the last) Hotelier Revenue Management software available on the planet but maybe worth a check.

The members of the team also embraces social media with their simple blog RevPar blog or more recently on this blog powered by WordPress

Comments

[Bridget Reno]

There are in fact many businesses not doing so well during these economic times. It seems like I’m hearing more and more stories about small businesses having to close their doors do to the tough economic hardships across the United States. Many of these businesses that are struggling include hotels as mentioned in this article. If a hotel is not a big name hotel then people aren’t requiring their services that much nowadays. This could be due to the fact that people are not traveling as much as they used to. What might be a good way for some of these small businesses to attract more customers and help their business succeed a bit more is to invest in
Advertising. This might actually be their best bet during these times because few businesses are choosing to invest the money into advertising. So the few that do decide to advertise big will end up being the one company that sticks out in people’s minds when the economy does balance back out. Check out Royallmedia.com if you are a business that is currently struggling.

[Norbreck Castle]

Very true indeed

[Woodlands]

Quality is more important than ever. As more customers use the internet to book, they start to take notice of customer reviews... especially on sites like LateRooms where the review score is shown alongside the search results.

Hotels which have had patchy service standards in the past, and are as a result showing poor scores for customer satisfaction, are surely less likely to get customer clickthroughs than hotels with a consistently good rating.

Often these poorer rating hotels need to use a feature like "secret hotel" to get the bookings, and this is a feature that I would like to see the end of.

If less customers are chasing the same availability, the poorer rated hotels will no doubt fill last, leaving them ultimately to scavenge for flight delay work, which nobody can ever do a good job with as scheduling extra staff at short notice is always a problem.

[Guillaume Thevenot]

@ Dallas Setser, you made the spam list now! Congratulations!

[shubh]

Reliable optimizing tools for hoteliers have become more important seeing the steep fall in occupancy rate not only I the star hotels but in the low budget hotels too. Hope Hotelier Revenue Management software will help many, who are thinking to sell out their property because of downtrend of economy.
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