Trivop becomes VideoAgency

VideoAgency, the company behind Trivop (a leading online videoguide for hotels), has revamped its website and concentrates now on 3  task:

- Video  Production
- Video Search Engine Production (see the video interview with Marc Robertson from Reelseo)
- Digital Asset Management or how to manage  your videos to many video portals like Metacafe, YouTube,      Dailymotion

Video Agency CEO, Thomas Owadenko, has also launched its blog full of info and videos.

Comments

[owadenko]

thanks to track news about the Trivop's evolution into Videoagency. We clearly think that many players will need to produce videos at low cost and we also think from our experience that's not possile to create crticial mass of hotel videos and traffic from now because SEO landscape is too competitive. So videoguide for hotels can't createa substainable bussiness from it. That's clearly why the company is making a U-turn and will soon announce good news.
The problem we've met with Trivop is that the valuation divide by the number of movies produced is just ridiculous and they can's get the ROI they're waiting for... Moreover from a customer perspective it's too hard to offer a long tail experience which is what is expecting any consumer. Good luck to my ex-competitors ;-)