Superbreak changes its logo and visual identity
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The leading UK short break online agent Superbreak (part of the group Holidaybreak plc) has recently changed its logo and brand identity. This niche operator in the travel industry has been trading for the past 20 years and drives around 1.5 million
customers travellers every year. This logo gives a bit of freshness in the image of this important operator.
I never noticed it before... but their original logo. The tagline "No 1 for short breaks" - it looks a little bit like "NOT for short breaks" ...!!
Posted by: Luxury Travel | Thursday, May 08, 2008 at 11:43 AM
Hey you are absolutely right. Now you say it, I see "Not" instead of "No1"...
Posted by: Guillaume | Friday, May 09, 2008 at 08:09 AM