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Thursday, August 23, 2007

Ryanair sees its new advertising campaign banned

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So Ryanair has been banned by the Advertising Standard Authority to advertise their new campaign where they claim they are cheaper and faster than Eurostar when you go to Brussels from London.

Is it justified or not?

From my point of view, absolutely! You can’t beat the convenience to travel from Waterloo train station in Central London vs. London Stansted airport. Let alone the price difference to get to Stansted Airport vs. the underground to go to Waterloo. Having said that, I don’t think people are foolish enough not to make a difference between flying Ryanair vs. taking the Eurostar.

Even if I have to pay a premium, I would definitely choose Eurostar for being less stressful, more comfortable and more service oriented. You?

Technorati Tags: eurostar, ryanair, advertising campaign, saa, london brussels

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